claude-blog skills

Scaffold and operate Claude Blog Brain, a source-cited Obsidian brain for blog content creation, optimization, and management dual-optimized for Google rankings (E-E-A-T, the 2026 core updates) and AI citations (GEO/AEO), spanning writing, rewriting and freshness, SERP-informed briefs and outlines, editorial calendars and strategy, semantic topic clusters, schema and internal linking, multilingual publishing, the FLOW framework, factchecking, personas, distribution, and the blog delivery contract, grounded in the claude-blog skill. Use when the user says "claude-blog-brain", "Claude Blog Brain", "create a blog content creation, optimization, and management dual-optimized for Google rankings (E-E-A-T, the 2026 core updates) and AI citations (GEO/AEO), spanning writing, rewriting and freshness, SERP-informed briefs and outlines, editorial calendars and strategy, semantic topic clusters, schema and internal linking, multilingual publishing, the FLOW framework, factchecking, personas, dist

Full-lifecycle blog engine with 31 sub-skills, 12 templates, 100-point scoring, and 5 agents. Routes requests to the right sub-skill: writing, rewriting, analysis, outlines, audits, schema, charts, images, repurposing, AI citation SEO, FLOW prompts, topic clusters, and multilingual publishing. Optimized for Google rankings, E-E-A-T, and AI citations. Supports any platform. Use when user says "blog", "blog post", "blog audit", "topic cluster", "multilingual blog", or any /blog subcommand.

Establish durable brand and voice context for cross-skill consumption. Generates BRAND.md (audience, positioning, do/don't editorial rules, taboo phrases, competitor differentiation) and VOICE.md (existing persona JSON re-expressed as readable prose), both written to the project root. When present, the blog orchestrator auto-loads these files for write, rewrite, brief, outline, calendar, and strategy workflows. Pairs with blog-persona, which manages the structured persona JSON. Use when user says "blog brand", "create brand context", "brand voice doc", "BRAND.md", "VOICE.md", "establish editorial brand", "brand guidelines for blog".

Detect keyword cannibalization across blog posts by extracting primary keywords from titles and headings, clustering semantically similar targets, and flagging posts competing for the same search intent. Supports local-only mode (grep-based) and DataForSEO API mode (Page Intersection endpoint at ~$0.01/call). Outputs severity-scored report with merge or differentiate recommendations. Use when user says "cannibalization", "keyword overlap", "competing pages", "duplicate keywords", "cannibalize".

Semantic topic cluster planning and automated execution engine for claude-blog. Performs SERP-based keyword research, groups keywords by search intent and SERP overlap, builds a hub-and-spoke cluster architecture, generates an interactive SVG cluster map, and executes the full cluster by orchestrating blog-write calls with shared cluster context and automatic internal-link injection. Fills the strategy-to-execution gap: blog-strategy plans the blueprint, blog-cluster builds the house. Use when user says "blog cluster", "topic cluster", "content cluster", "cluster plan", "cluster execute", "pillar content", "hub and spoke", "content ecosystem", "cluster map".

Detect content decay from Google Search Console exports by comparing current and previous page performance, flagging quarter-over-quarter traffic drops, dropped pages, and refresh, consolidate, prune, or query-shift actions. Use when the user says "/blog decay", "content decay", "traffic drop", "QoQ decline", "GSC decay", or "refresh declining posts".

Verify statistics and claims in blog posts by fetching cited source URLs and checking if the claimed data actually appears on the page. Extracts all load-bearing claims (statistics, product or policy claims, ranking and comparative claims, named sources), validates cited URLs before fetching, and scores match confidence (exact match 1.0, paraphrase 0.7-0.9, not found 0.0). Flags uncited claims as UNVERIFIED. Use when user says "fact check", "verify statistics", "check sources", "validate claims", "factcheck", "source verification".

FLOW framework integration for bloggers. Evidence-led content workflow using the Find, Optimize, Win loop with stage-specific AI prompts from the FLOW knowledge base (30 blog-applicable prompts, CC BY 4.0). Use when user says "FLOW", "FLOW framework", "blog flow", "evidence-led blogging", "find optimize win", or wants stage-specific blog prompts.

AI citation readiness audit as part of SEO, covering classic Google search and AI search surfaces together. Use whenever the user wants their content to rank or be cited in ChatGPT, Perplexity, Claude, Gemini, Copilot, You.com, Google AI Overviews, or Google AI Mode. AI citation optimization audit scoring blog posts for major answer surfaces. Evaluates evidence-backed citability, purpose clarity, entity clarity, structured data, and AI crawler accessibility. Suggests evidence-backed explanations and a 0-100 AI Citation Readiness score. Use when user says "geo", "ai citation", "ai optimization", "citation audit", "aeo", "perplexity optimization", "chatgpt citation".

Audit a directory of multilingual blog content for completeness, consistency, hreflang correctness, meta-tag parity, and freshness. Builds a translation coverage matrix, flags stale translations, validates hreflang and schema, and emits a prioritized report with runnable fix commands. Use when user says "locale audit", "blog locale-audit", "check translations", "multilingual audit", "translation check", "hreflang check", "Uebersetzungen pruefen".

Query Google NotebookLM notebooks for source-grounded, citation-backed answers from user-uploaded documents. Manages notebook library, handles Google authentication, and supports smart discovery. Works standalone via /blog notebooklm or internally from blog-write and blog-researcher for source-grounded research context. Falls back gracefully when not configured. Use when user says "notebooklm", "notebook", "query notebook", "ask notebook", "notebook research", "source grounded research", "document query", "notebook library".

Repurpose blog posts for social media, email, video, podcast, and community channels. Generates Twitter/X threads, LinkedIn posts and articles, Threads, Bluesky, TikTok, Instagram, YouTube Shorts and long-form scripts, Reddit, newsletter, podcast, Discord, and Slack variants. Adapts tone for each platform. Use when user says "repurpose", "blog repurpose", "share blog", "social media", "twitter thread", "linkedin post", "youtube script", "reddit post".

Generate complete JSON-LD schema markup for blog posts with Article/BlogPosting, Person, Organization, BreadcrumbList, ImageObject, and optional FAQPage. Validates against Google requirements and warns about deprecated types. Use when user says "schema", "blog schema", "json-ld", "structured data", "schema markup", "generate schema".

Post-writing SEO validation with pass/fail checklist covering title tag length and keyword placement, meta description quality, heading hierarchy and keyword density, internal/external link audit with anchor text analysis, canonical URL verification, Open Graph meta tags (og:title, og:description, og:image), Twitter Card validation, structured data presence and validity, URL structure optimization, and image alt text presence. Produces prioritized fix list with specific recommendations. Use when user says "seo check", "check seo", "validate seo", "blog seo", "seo validation", "on-page seo", "title tag check", "meta description check", "heading check", "link audit".

Learn author writing style from 5 to 10 existing blog posts and generate a voice profile for /blog style learn, VOICE.md, blog-persona, and blog-write when users ask to infer tone, analyze author voice, learn style, or build a writing baseline.

Translate existing blog posts into one or more target languages with SEO-optimized localization. Produces native-quality translations that preserve markdown structure, frontmatter, schema JSON-LD, image and chart embeds, and evidence-backed explanations. Localizes keywords, meta tags, numbers, dates, currencies, and quote styles per locale. Flags machine-translation artifacts for review. Run BEFORE blog-localize: this handles language conversion; localize handles cultural adaptation after translation completes. Use when user says "translate blog", "blog translate", "uebersetzen", "traduire", "traducir", "translate post", "blog auf Deutsch", "blog en espanol".

Audit and score blog posts on a 5-category 100-point scoring system covering content quality, SEO optimization, E-E-A-T signals, technical elements, and AI citation readiness. Includes advisory editorial style diagnostics (sentence-length variation, configured phrase lists, vocabulary sampling) that never infer authorship or affect scoring. Supports export formats (markdown, JSON, table) and batch analysis with sorting. Generates prioritized recommendations (Critical/High/Medium/Low) with specific fixes. Works with any format (MDX, markdown, HTML, URL). Use when user says "analyze blog", "audit blog", "blog score", "check blog quality", "blog review", "rate this blog", "blog health check".

Generate audio narration of blog posts using Google Gemini TTS. Supports summary narration, full article read-aloud, and two-speaker podcast/dialogue mode with 30 voice options. Outputs MP3 with HTML5 audio embed code. Works standalone via /blog audio or internally from blog-write. Falls back gracefully when API key is not configured. Use when user says "blog audio", "narrate blog", "audio version", "text to speech", "tts", "podcast mode", "read aloud", "audio narration", "voice", "narration", "generate audio".

Full-site blog health assessment scanning all blog files for quality scores, orphan pages, topic cannibalization, stale content, and AI citation readiness. Runs canonical batch analysis before site-wide checks. Produces per-post scores and a prioritized action queue. Use when user says "audit blog", "blog audit", "site audit", "blog health", "audit all posts", "check all blogs".

Generate detailed content briefs for blog posts with target keywords, content outlines, competitive analysis, recommended statistics, image and chart suggestions, word count targets, internal linking architecture, template recommendations (12 types), TL;DR drafts, evidence-backed section planning, information gain prompts, and multi-channel distribution plans. Briefs are optimized for Google rankings and AI citation visibility as part of SEO. Use when user says "content brief", "blog brief", "write brief", "SEO brief", "article brief", or "content requirements".

Generate editorial calendars for blogs with topic clusters, publishing schedules, material-change reviews, update plans, seasonal opportunities, content mix formula, template integration, and distribution scheduling. Plans monthly or quarterly calendars around reader needs, evidence changes, and sustainable publishing capacity. Use when user says "editorial calendar", "content calendar", "blog calendar", "publishing schedule", "blog plan", "content plan", "what should I write".

Generate dark-mode-compatible inline SVG data visualization charts for blog posts. Supports horizontal bar, grouped bar, donut, line, lollipop, area, and radar charts with automatic platform detection (HTML vs JSX/MDX). Enforces chart type diversity, accessible markup (role=img, aria-labelledby), source attribution, and transparent backgrounds. Use when user says "blog chart", "generate chart", "data visualization", "svg chart", "blog graph", or "visualize data".

Deep cultural adaptation of translated blog posts. Run after blog-translate completes. Goes beyond translation to swap brand examples, adapt CTAs, substitute legal references, localize statistic sources where possible, and adjust formality (Sie/du, tu/vous, formal/informal). Built-in profiles for DACH, Francophone, Hispanic, and Japanese markets. Use when user says "localize blog", "blog localize", "cultural adaptation", "adapt for Germany", "lokalisieren", "localiser", "adaptar".

Research what people are actually saying about a topic in the last 30 days across Reddit, X / Twitter, YouTube, Hacker News, dev.to, Medium, and other public discourse platforms. API-free; uses WebSearch with platform-targeted site operators plus recency filters. Produces DISCOURSE.md (a structured brief) and JSON output the writer can consume. Complements blog-researcher (which focuses on authority sources) with a recency-and-engagement lens. Use when user says "blog discourse", "discourse research", "what are people saying about", "research what people are saying", "voice of customer", "social listening", "30-day research", "trend research", "what's the discussion on", "real-time research", "practitioner discourse", "/blog discourse".